Articles – Page 2 – Ethical Ecommerce

Category: Articles

The Ins & Outs of Ethical Ecommerce

December 8, 2021

How to manage the details of impact retail to serve your greater vision
How can impact retailers afford to incorporate global supply chains, sustainable packaging, and corporate social responsibility in ways that help their businesses grow while reflecting their ethical standards?

The answer: when it comes to competitive edge, new studies from NYU’s Center for Sustainable Business show that sustainability is king.

The real question, then, is how to build—or shift—your e-commerce business to embrace the socially-conscious and environmentally-friendly practices that will position you for growth and success in the years to come.

The Foundation: An Ethical Supply Chain
As impact retail takes hold, companies embracing ethical practices attract more customers—and are also subject to greater scrutiny. Consumers are more attentive to the sourcing and labor that bring products to their doors.

Maintaining an ethical supply chain is key. Two major concerns in this area are employing fair labor practices and the ethical sourcing of raw materials to protect natural resources. Transparency throughout global supply chains can seem daunting but is possible.

Why Transparency is Important to Business

June 10, 2021

Transparency builds trust, and makes employees feel that they’re working for a company with higher ethical standards. According to a 2014 American Psychological Association Survey, 25% of employees do not trust their employer. Half of them believe their employer is not upfront with them and open to the overall vision of the company.

When transparency is added to the corporate culture, employees will be more engaged and committed to the vision of the company. The reason is they fully understand the mission and feel vested to share ideas, display their creativity, and bring about innovation to achieve the desired objective. People are always going to be first and best choice for operating within the solution before automation since when committed will add more continuous value to the process.

So how does a company being about the full value of transparency to the workplace? The answer is communication. Please note not just any communication but direct and clear communication that comes from the highest level of honesty and integrity. It is important that communication be a two way street both coming from top down and down up. Employees are most engaged and committed to the process when senior leadership continually updates and communicates company strategy, value, and the truth about their current situation. Companies that adopt the concept of transparent leadership see a stronger bond of trust and commitment from their employees to strive for efforts not achievable the other way around.

Why a green company culture is the key to corporate sustainability

May 24, 2021

Want to reduce your company’s environmental impact, but not sure where to start? Whether you’re a large or small business, embarking on the quest for sustainability might feel overwhelming if your operations have been less than planet-friendly in the past. Take a deep breath, small steps, and some pointers from an organization that’s on a similar journey.

When you’re ready to boost your firm’s sustainability efforts, start by challenging the common assumption that industry and sustainability don’t mix. While these two ideas may seem at odds in action, the corporate sphere is proving they go hand in hand. To have a chance of achieving corporate sustainability, you must believe your business can drive positive environmental outcomes.

The road to a greener business? Laying a foundation of sustainability in your work culture. Here’s your guide to building sustainability into your corporate value system.

How to spot greenwashing – and how to stop it

May 20, 2021

Greenwashing could slow our progress towards meeting climate and social goals.
Here’s how policy-makers, organizations and consumers can spot it – and end it.

The adoption of the EU Sustainable Finance Taxonomy on 21st April – an investor’s guide that defines green investments – has become embroiled in a greenwashing scandal. This taxonomy was intended to be the EU Commission’s keystone regulation underpinning the sustainable finance pillar of the EU Green Deal, with the objective of preventing greenwashing.

Top 15 Blogs and Niche News Sources Popular with Conscious Consumers

May 4, 2021

How serious are you about your impact on the planet—and the people who support your way of life?

Your answer lies in your willingness to stay informed, and the sources from which you get your information. We’ve gathered our favorite sustainable sources that provide relevant, authentic, and impactful information—to ensure you have what you need to make eco-friendly and socially conscious decisions.

From blogs that highlight the voices of the most marginalized communities, and no-nonsense news from around the world, to fashion magazines that provide ratings of your favorite brands, you will find a resource that delivers the knowledge you need, in a way you’ll love.

How The Conscious Consumer Is Revolutionizing E-Commerce

April 6, 2021

For a long time, e-commerce and environmental sustainability seemed mutually exclusive. One is driven by the “bottom line”, making the most revenue, while prioritizing customers’ needs. The other is concerned with prioritizing environmental factors while building the “conscious consumer.” However, the two concepts of e-commerce and sustainability can be mutually reinforcing. At the end of the day, a priority for both is about driving efficiencies. Bringing digital expertise and sustainable practices together should be at the forefront of strategic thinking.

The rise of the sustainable enterprise

August 3, 2020

Environmental sustainability is no longer just a corporate social responsibility (CSR) issue—it’s a business imperative. Opportunities and risks related to the environment now challenge the strategies and operating models of organizations across all sectors and functions. In fact, environmental strategy choices, as a subset of a broader sustainability agenda, increasingly define a company’s prospects in today’s competitive marketplace.

According to the World Economic Forum’s Global Risk Report 2020, the top five business risks were linked to environmental challenges, including extreme weather and climate action failure. So it’s no surprise that investors and financial managers are increasingly incorporating sustainability criteria in their investment decisions. In early 2020, Blackrock, the largest money manager in the world, announced “that sustainability should be our new standard for investing.” Customers and employees have also become much more environmentally conscious. A recent study by IBM found that nearly 80 percent of consumers indicate sustainability is important to them and 60 percent are willing to change their shopping habits to reduce environmental impact.

Sustainable Ecommerce: What It Is, Why It Matters

July 3, 2020

Today we’re going to talk about what sustainability is: what it looks like in practice—especially in ecommerce—and the real steps you can take to make your business more sustainable (without losing money).

But here’s the thing: You don’t have a choice. Consumers expect all businesses, big, small, brick-and-mortar, and digital to embrace environmental stewardship.

In fact, 81% of global respondents—across gender and age—told Nielsen they agree with the statement: “It is extremely or very important that companies implement programs to improve the environment.”

So how do you make sure your growing digital business can meet buyers’ expectations? This guide will help you understand the basic principles of sustainability for ecommerce and arm you with the tactics to bring it to life for your target customer base in your marketing and email campaigns.

Ethical eCommerce & Social Responsibility

March 18, 2020

As social and environmental awareness grows, consumers and businesses increasingly value ethical practices.

In fact, according to the 2018 Conscious Consumer Spending Index, 59% of people buy goods or services from companies they consider socially responsible. 32% of Americans plan to spend even more in the coming years with companies that align with their social values.
Customers are embracing ethical eCommerce, from online stores that are selling products fair-trade, to online businesses that give back to their communities in some way.

Shoppers are also experiencing growing concerns about the environmental impacts of their purchasing choices. They increasingly seek out commerce sites that clearly outline their eco-friendly efforts, offer high quality, sustainable products, and embrace manufacturing processes that minimize their environmental footprint.

In particular, online fashion trends are leaning into “reuse, re-wear, recycle,” styles, with many retailers offering discounts for returning old garments, and resale sites like Poshmark and thredUP catering almost exclusively to reselling clothing.

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Category: Articles

Ethics, Ecology & Ecommerce